iamdentity Identify

Overview

Iamdentity identify provides a basic identity management service focussed only on real-time authentication of online consumers. The service includes a first login data feed, which ensure that the vendor is supplied with the latest version of a consumer's personal identity profile at the time of first login.

Key Features

Details

Iamdentity Identify is a basic authentication and identity management solution, based on the iamdentity triangular authentication (US Patent Pending) platform. In simple terms, this means that at the time a user logs onto an online service (such as taking part in an online discussion forum or shopping online), the authentication is managed externally by iamdentity.

Why would someone benefit from this service?

There are several reasons. First you need to understand the interaction between iamdentity and the online service. When an organisation providing goods or services online signs up to iamdentity, iamdentity provides that organisation with a web-service (computer program that works over the internet) and a unique secret code that is used by this program. Each time a user logs on to a website using iamdentity, this program will send the secret code back to iamdentity, who will then make sure that the code is correct. If the code is correct, iamdentity sends another code that is unique to each logon to the user. The user then needs to enter this code as part of the logon process and if this code is correct, the user will gain access to the site. If it is the first time a user logs onto a website, iamdentity will also send the users minimum required personal details to the website.

If this sounds like too much, don't worry, just as long as you as consumer know that we keep your personal information as safe as possible and you as business owner know that we relieve the headache of customer data management and protection.

In this process, a lot of good things are happening. First, if a user already has an iamdentity profile, the user does not need to register and enter all their personal details. This is due to the fact that a user now only needs to maintain one profile - their iamdentity profile. This means that a user can easily update all their information in one place and even control what data is sent to websites from a central place. From the management panel in iamdentity, the user can also see which sites have information about the user and even if someone tried to use their details fraudulently.

The second good thing that happens is that when the user receives the unique pin number, they can be assured that the website they want to access is real. This is due to the secret code the web-service will send from the vendor back to iamdentity. If for example www.abcflowers.com is registered with iamdentity and someone impersonate www.abcflowers.com's website, they will not be able to provide the user with a code to complete the logon through iamdentity and the user will therefore know that there is a risk. While this protects the user, it also protects the name and dignity of the website under possible attack.

The third good thing about this process is that the website is also assured that the user logging in is indeed the person they claim to be. The reason for this is the unique code that is sent to the user by iamdentity at the time of the transaction. Most websites security only use a username and password. Passwords can easily be compromised or shared and are therefore not a guarantee of identity. However, a code unique to each logon send to the user at the time of logon, in combination with a password and username, gives greater assurance that the user is real and actual.

Cost

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